Ray White Marine appointed as Sunreef Yachts’ exclusive dealer in New Zealand

Luxury marine dealer Ray White Marine group has just been appointed as Sunreef Yachts’ exclusive distributor in New Zealand (adding to their existing Australian territory). Ray White Marine has a strong history of sales with overseas Sunreef Yachts with multiple vessels already based in New Zealand and Australia as well as the cutting-edge 60 Sunreef Power Eco announced to be sold by the group recently.

Following the appointment, Francis Lapp, CEO of Sunreef Yachts, commented: I am proud to broaden and deepen our cooperation with Ray White Marine and we look forward to an even more successful relationship. We needed experienced partners in the Australian and New Zealand region to support the entire customer experience. Our new shipyard in the United Arab Emirates, which opens during the 2024 Dubai Boat Show, provides a simple destination for customers to come and view our yachts, facilities, and design office where we can start their journey to becoming a Sunreef owner.

This was a natural step for us with Sunreef Yachts to cover both Australia and New Zealand. Auckland and the Viaduct is a huge catamaran hub for Sunreef and a gateway to the South Pacific. Our team in New Zealand led by Alistair White and James Dazzel will do very well with the brand in New Zealand, says Brock Rodwell CEO of Ray White Marine group.

The partnership will promote the brand from both the North and South Island office locations, with the flagship Auckland office to field all new build inquiries.


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